The Vietnam International Sports and Outdoor Exhibition (Vietnam Sports Show 2024) will make a grand return from September 26-28 in Ho Chi Minh City, expecting to serve as a platform for businesses to solidify their position and enhance their brand visibility.
The exhibition, to be held at the Saigon Exhibition and Convention Centre, will gather more than 350 businesses from 12 countries and territories, featuring 450 booths across four sectors: health and fitness, outdoor and leisure, sporting goods and facilities, and sportswear.
It will showcase the latest advancements in sports equipment, technology, and services, attracting a diverse array of businesses, investors, and sports enthusiasts from around the world. This robust participation is expected to stimulate economic activity, boosting sales for domestic sports manufacturers and strengthening international partnerships.
Moreover, the exhibition will facilitate the exchange of knowledge and innovation within the sports sector, highlighting advancements in infrastructure, technology, production methods, and new recreational services.
During the event, workshops and panel discussions on market trends, sustainability, and emerging technologies will be held to enable businesses to gain in-depth insights from industry experts.
According to a report from Statista, the global sports equipment market generated a revenue of $43.72 billion in 2023. The following period, from 2024 to 2028, is projected to grow at a compound annual growth rate (CAGR) of 6.35 per cent. Statista also indicated that the sports equipment market in Southeast Asia has a CAGR of 6.45 per cent, surpassing the global average.
In Vietnam, sports have always been integral to societal development, being an essential part of everyday life. Economically, the sports sector offers a wealth of opportunities for businesses to tap into, providing a wide range of customer solutions. In recent years, there has been a notable increase in consumer spending on fitness and sports activities, further fuelling the sector’s growth.
There are currently nearly 4,000 gym facilities, thousands of swimming pools, artificial turf pitches, and more in Vietnam. People are increasingly engaging in a variety of sports disciplines, investing more in equipment and attire, especially outdoor sports and recreational activities such as golf, cycling, rowing, and adventure sports.
Additionally, the proliferation of competitions, football leagues, and running events associated with sports tourism has provided opportunities for businesses in the sports industry to expand their scale and boost sales.
According to a report by Ken Research, from 2018 to 2023, the Vietnamese sports and fitness market experienced a CAGR of 19.5 per cent in revenue. It is forecasted that in 2024, the sports equipment market will grow by 2.9 per cent.
By Bich Thuy
Link url: https://vir.com.vn/vietnam-sports-show-2024-to-open-in-september-112036.html
